New Taipei Kings
Brand identity, layout design
Team (MAUD)
James Duru, Katie Cadwell, Jason Mildren, Huy Nguyen, Collette Duong, Hayley Cumming, Alex Barnet, Marcel Piekarski
Approach
Creating a brand system for Taipei’s newest professional basketball team – the New Taipei Kings. Ensuring that they make their debut in the leagues with attitude and power.