Happy Order
Branding, type design, art direction
Team (Design Studio)
James Duru, George Adams, Kimberly Tong, Huy Nguyen
Brief
A new brand for Korea’s leading food manufacturer SPC’s delivery app. Solidifying its presence amongst competitors like Baemin, Deliveroo and Ubereats.
Approach
A brand language featuring a dynamic typeface that stretches and grows ‘the more it eats’ that can accomodate for Hangul and English characters.